2025 Wasatch Back Art Festival

The 2nd annual Wasatch Back Art Festival Heber 2025 

Friday, Saturday & Sunday July 25, 26 & 27, 2025

Heber Main Street Park between 200 and 300 South and Main Street and 100 West in Heber City, Utah.

Website: www.WasatchBackArtFestival.com

General Information

The 2nd annual Wasatch Back Art Festival at the Heber Main Street Park located in the beautiful Heber Valley, Utah. We seek to support all artists in selling their original diverse artworks. All work must be the artists original creation, NO BUY AND SELL WILL BE ACCEPTED.

Application 

Read the terms and conditions information for important details prior to applying. Send your artist bio, booth shot and 3 images of your art along with requested booth type and which event you would like to participate in to info@WasatchBackArtFestival.com. We still have a few more spots available for the Heber Festival, reach out to Sherry at 435-671-2374.

Acceptance of Offer to Exhibit 

Acceptance is not guaranteed. An artist, who is selected and accepts our invitation to exhibit, has implicitly agreed to WBAF terms and conditions. Acceptance notifications will be via email. All artists will need to accept their invitation and remit a booth fee to secure their spot. 

Participation in the Wasatch Back Art Festival means you accept a certain degree of responsibility to partner with all artists in creating a positive fine art event. By submitting your application, you agree to support and adhere to all festival rules and regulations.

Booth Type and Fees:

- 10x10’ Booth for individual artist or a shared booth with 2 artists maximum is $200

-10x20’ Booth for individual artist or a shared with 2 artists maximum is $400

Booth fees are due upon acceptance and are not refundable after July 1st.

Payment 

Payments can be made via check, cash, venmo or credit card.  Call or email to pay with a credit card info@WasatchBackArtFestival.com or 435-671-2374. Venmo is @JohnnyAdolphsonPhotography with the last 4 digits of the phone 8140. Credit card payments may incur a 3% processing fee. Mail checks payable to WBAF  39 North 200 West Heber City, 84032.

Terms and Conditions:  (we may update the times/hours over the next few weeks as our schedule solidifies)- current update July 16, 2025.

Wi-Fi is not available, plan to use your cellular network for electronic payment processing.  You are responsible to collect all of your personal sales payments.  No commissions will be collected by WBAF.

Set up:

Friday July 25th- Check in starts at 8am, check in prior to unloading. Artists should be fully set up by 2pm if possible. Show runs through 8pm. 

Saturday July 26th – Show hours are from 10am to 6pm

Sunday July 27th - Show hours are from 10am to 6pm- tear down begins at 6pm.

Sales Tax

Heber City Sales tax is 7.55% Each artist is required to collect and report their own sales tax through the Utah Tax Commission. You will be mailed or emailed your tax form from the State after the event. If you have tax questions contact the Special Event Sales Tax Department directly at specialevent@utah.gov or 801-297-6303.

Display 

Artists provide their own tent and/or display equipment. ALL CANOPIES MUST HAVE ADEQUATE WEIGHTS WITH A MINIMUM OF 50LBS ON EACH CORNER. STAKES ARE NOT ALLOWED. Use heavy weights and be prepared for all kinds of weather.

Insurance 

Artists must carry their own insurance. If your display were to fall over and hurt someone or damage another artists work, it will be considered your responsibility.

Security

There will be a security detail provided during the nighttime hours. Please plan to secure your booth, close it up on all sides to deter any theft or vandalism.   

Unloading and Parking Heber:

Artists may unload at the closest spot to their booth. Limited driving in the Heber City park will be available. Do not drive over sprinkler boxes, drive slowly, turn gently on the grass and remove your vehicle as soon as possible. Please move your vehicle to a location some distance from the park to ensure parking options for shoppers. There is ample parking directly to the East across Main Street in the Police Station Parking Lot.  Use the crosswalk to return - be very careful crossing Main Street.

Booth Sitters 

Booth sitters will be available for short breaks. They are not allowed to sell art or manage sales transactions and are not liable for any loss or claims. Call and/or text Sherry at 435-671-2374 if you need a break during the event. 

Location of Booths 

WBAF will assign booths with location preferences in the order of booth payments received. WBAF reserves the right to make booth location adjustments as needed but will make every attempt to honor artist requests. Booths are spaced 5 to 10 feet apart to allow for viewing on all sides and to facilitate easier set up and tear down with a 15 foot space between the rows. Please be considerate of your fellow artists.

Art on Display 

We wish to build a fine art reputation. WBAF reserves the right to evaluate all art on display for appropriate subject matter.

Images Agreement and Permissions

All participating WBAF artists agree to allow WBAF to use images, photos and video of themselves and their artwork for publicity purposes and to promote WBAF events in general. We encourage all marketing and social media posting that is mutually beneficial.

Take Down Heber

Do not bring your vehicle into the park during festival hours. Proceed with caution. Be considerate of others. DRIVE SLOWLY! Be sure to remove all trash from your space. 

Emergency Services:

Local Police Department  301 S Main Street in Heber (435) 654-3040  

Wasatch County Sheriff’s department (Heber) - (435) 654-1411 dial 911


Heber Valley Hospital - 454 East Medical Way, Heber City, UT (435) 654-2500

Questions or Issues 

We are looking forward to another great event and wish the very best for everyone! If you have any other questions, problems, concerns or suggestions please contact us:

Sherry 435-671-2374

Johnny 435-671-8140

Email info@WasatchBackArtFestival.com or Adolphson123@hotmail.com

UPDATED 07.16.2025